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The Science Behind Protecting Your Children's Eyes

Ten years ago, Dr. Gary Hall, an ophthalmologist in Phoenix realized that many of his patients were suffering consequences from years of sun-drenched Arizona living. For most of them, the very reason for moving to Arizona’s warm climate had become a serious health hazard. Cataracts, macular degeneration, eyelid cancer, and other serious eye diseases, are all linked to sun exposure. Determined to change this, Dr. Hall began focusing on prevention rather than treatment of eye diseases.

Recently, he introduced a new system for solar rating sunglasses, called the Eye Protection Factor (EPF), which will hold the sunglass industry to a higher standard of protection.

What is EPF?

The EPF (Eye Protection Factor) rates the TOTAL protection of sunglasses, not just UV. There are four important factors measured to obtain the EPF. Frubi® Shades EPF is rated at 99.5 out of 100. WOW!!

  • Frame Coverage: Rates the sunglasses’ ability to block harmful stray sunrays which go around the lens and frame.
  • Ultraviolet: Rates the lens’ ability to block UVA and UVB.
  • Blue Light: Rates the lens’ ability to block visible blue light.
  • Infrared: Rates the lens’ ability to block IR radiation.

Eyes can get sunburned too! Sunshine has been linked to cataracts, macular degeneration and other serious eye diseases and can burn the cornea. The damage starts early and is cumulative. Yes, babies need to wear sunglasses because their eyes are less able to filter out UV rays. Start them young so they will continue with this important habit.With Frubi® Shades, you can be sure that your kids' eyes will be well protected.

FRUBI SHADES SCIENTIFIC ADVISORY BOARD

Frubi Shades Scientific Advisory Board promotes the exchange of the latest scientific and technical information in preventative eye care.

MEMBERS:

John J. Alpar, M.D.,F.A.C.S.

Ophthalmologist

Amarillo, Texas

Vic Copeland, O.D.

Optometrist

La Jolla, California

Judith C. Engelman, M.D.

Psychiatrist

Phoenix, Arizona

Steven M. Hacker, M.D.

Dermatologist

Boca Raton, Florida

Gary W. Hall, M.D.

Ophthalmologist

Tavernier, Florida

Colleen Malloy, M.D.

Neonatologist, Northwestern University

Chicago, Illinois

Michael Pachtman, M.D.

Pediatric Ophthalmologist

Phoenix, Arizona

Stephen Pratt, M.D.

Ophthalmologist, University of California San Diego

Author NYTimes Best Seller "Super Foods Rx"

FRUBI TEST RESULTS

Solar Protection

Frubi® Shades have undergone solar evaluation through the ANSI Z80.3-2001 Compliance Testing and through the fubi Solar EPF Rating System.

According to the ANSI Z80.3-2001 test results, Frubi® Shades are categorized as “Special Purpose Lenses, strongly-colored”. They are not recommended for driving an automobile. The ULTRAGUARD® Lens blocks 100% UVB and 100% UVA, offering the strictest UV-blocking requirements.

The Eye Protection Factor, as rated by the fubi Solar EPF System for Frubi® Shades, was recorded at 99.5. This is the highest recorded value so far in the sunglass industry. The component values of the fubi system are as follows: Frame coverage – 99.0, UV protection – 100, blue light protection – 99.4, infrared protection – 83.0. The four fubi values range from the 60s to 100 maximum on tested sunglass products.

Toxicity

Frubi® Shades are in compliance with the European standard on safety of toys, EN71 Part 3: 1994, including the Amendment A1: 2000 – Migration of Certain Elements. The analysis was performed by an Inductively Coupled Plasma Atomic Emission Spectrometer.

Impact Resistance

ULTRAGUARD® Lenses are polycarbonate and pass the test for impact resistance pursuant to FDA regulation 21 CFR 801.410, according to two independent laboratories.

Biocompatibility

All materials used to manufacture Frubi® Shades, including the ethyl vinyl acetate (EVA) used for the frames, the adhesive, and the polycarbonate used for the lenses, are known to be biocompatible materials. However, any material on occasion may cause an allergic reaction. In the event any unusual reaction causing redness or severe inflammation of the skin should occur after using Frubi® Shades, please discontinue use of the product.

Flammability

Frubi® Shades are in compliance with flammability test requirements of the ASTM F963-03 Standard Consumer Safety Specification on Toy Safety. Frubi® Shades also pass the flammability test according to ANSI Z80.3-2001 specifications.

Optical Quality

Frubi® Shades’ ULTRAGUARD® Lens pass the optical quality testing according to the ANSI Z80.3-2001 requirements for cosmetic quality, refractive power difference, astigmatic power, prismatic power, luminous transmittance, and mean transmittance. Since ULTRAGUARD® Lenses are special purpose, strongly colored lenses, they do not pass the spectral transmittance or color limits test. This means they are not recommended for driving or other activities requiring traffic signal recognition.